You're building a brand whether you intend to or not
Did you ever walk into a building/restaurant/office and immediately come away with an impression of the business? It might be you perceive the business as pricey, affordable, unorganized or any number of things.
Branding takes place whether you want to or not. Polo shirts for all staff creates a "look". Art on the walls create a refined impression. Funky colors create the feeling of a free spirit.
I'm currently having a photographer clean up some old photos to mount on our office walls. I plan on having them framed and they will create a look for my firm as well.
Are you happy with the impression you are projecting? If not, change it to improve your chances to grow your business.
I am a CPA in San Antonio and provide bookkeeping, payroll, taxes and more. We offer a free initial visit and look forward to serving your business needs.
Richard J. Garcia | 12/29/2011